PRBI Barometer: 2023 Brings Higher Expectations of Ethical PR

Los Angeles / July, 2023: The impact of the dramatic events of 2022 – Russia’s attack on Ukraine and the ensuing energy crisis and global economic uncertainty – continues to reverberate worldwide. The recent layoffs in the technology and startup funding winter have shaken things to a great degree adding to the ambiguity of the [...]

PRBI Barometer: 2023 Brings Higher Expectations of Ethical PR2023-07-13T12:30:27-07:00

Truth vs. Disinformation: How to Win

Consider this a strident, blunt, and perhaps painful call to action to the people who can help save this country: The Communicators. It’s not policy, photogenic faces, or experience that will inspire voters to do what it takes to turn this country around. It’s hard-hitting, visual, well-timed and continually hammered and repeated, communication. For too [...]

Truth vs. Disinformation: How to Win2022-11-10T13:16:38-08:00

How Wimpy Communications Kills Good Policy

With Obamacare, Donald Trump succeeded where everyone else failed. He made this law popular. His attempts to dismantle the program, and deprive millions of Americans of their health care, finally woke people up to the real benefits they would lose if their coverage went away. So, this may be a good thing. But why was [...]

How Wimpy Communications Kills Good Policy2022-11-10T13:14:41-08:00

Some Thoughts on Trust

Who can you trust today? And just as importantly, who do your constituents and customers trust? According to the Edelman Trust Barometer, it isn’t government, media or even nonprofits. Barely more than half of respondents trust those sources. The most trusted sources, rather surprisingly, tend to be business leaders – especially their own employer. My colleague [...]

Some Thoughts on Trust2021-08-06T15:01:08-07:00

A New Take on Free Speech, Part 2

Are Confederate statues anti-American? Citing them as symbols of racism and white supremacy, figures of Confederate heroes are coming down around the South. The Pentagon effectively banned the Confederate flag. Some consider these actions important steps to take to counter this nation’s history of persecution of non-white Americans. As symbols of a regime that upheld slavery, they [...]

A New Take on Free Speech, Part 22021-01-20T17:08:50-08:00

Winning the Disinformation Wars

As communicators, we’ve all seen wonderful causes fail to make an impact, sway minds and prompt action. For example: The legislative program that saves lives but can’t get that important point across because the explanation is lost in “wonkspeak” The honorable company that chooses not to respond to untrue allegations because they don’t want to [...]

Winning the Disinformation Wars2021-01-20T17:04:33-08:00

Mark Zuckerberg, Wake Up!

Facebook’s refusal to label or prohibit Donald Trump’s posts promoting police violence, in contrast with its own policies and legal guidance prohibiting speech that incites violence, is prompting massive protests from its employees, the media and social media. Twitter’s action to label his tweets as having questionable (or no) facts about mail order ballots contributing [...]

Mark Zuckerberg, Wake Up!2021-07-16T15:52:49-07:00

Homebound? Turn Your Kids into Smart Voters

Are you home with kids and running out of things to do? Here’s a challenge – turn your stay-at-home doldrums into an interactive civics lesson and lively debates that will inspire your children – and you – to become active, engaged citizens. Why is this important? According to a just released study by the Knight [...]

Homebound? Turn Your Kids into Smart Voters2021-01-20T16:46:52-08:00

Magenta Nation: Healthcare and Income Inequality

The growing wealth gap among citizens is a major public policy concern for the United States. Income inequality has very real consequences for the people at the lower end of the gap, but it doesn’t stop there. As the divide in wealth continues to grow, it will have a negative impact on other public policy [...]

Magenta Nation: Healthcare and Income Inequality2021-01-20T16:41:18-08:00

Magenta Nation: Healthcare and Climate Change

There has never been a brighter spotlight on the subject of climate change, and the threat it poses to the world. Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: [...]

Magenta Nation: Healthcare and Climate Change2021-01-20T16:44:14-08:00
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