Einsight Blog
The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog
The Business of Twitter: Statistics and Tips
To keep up with the constantly changing way social media is used as well as the ongoing emergence of new social channels, Twitter continues to add features important to businesses. For example, Twitter now provides [...]
Healthcare Leadership Trends Taking Shape in 2015
FierceHealthcare recently identified four key trends poised to change the landscape of healthcare. From the B.E. Smith white paper, Healthcare Trends - 2015, the top four leadership trends in healthcare include the following: A delicate [...]
Healthcare PR & Social Media Marketing
With so much information on the Internet, it is easy for a business to get lost in the abyss of the web. In order to set your organization apart from the rest of the crowd, [...]
Physician Challenges in 2015: Part Two
As mentioned in our previous post discussing challenges for physicians, the evolution of the healthcare industry has forced many physicians to reconsider how their practice operates. After reviewing Medical Economics’ article, “Top 15 Challenges Facing [...]
Physician Challenges in 2015: Part One
Changes in the medical field such as the implementation of the Affordable Care Act and the upcoming ICD-10 transition deadline are creating new challenges for physicians in 2015. These new obstacles impact physicians in many [...]
The Importance of Social Media for the Workers’ Compensation Industry
In April, SPR watched an Out Front Ideas webinar presented by Kimberly George (Sedgwick) and Mark Walls (Safety National), which brought up the topic of how the workers’ compensation community can benefit from social media. [...]