Einsight Blog

Estimates project 2.44 billion social media users worldwide by 2018. That is almost three times the number of online followers, fans and friends that were connected in 2010. Considering the U.S. alone, the Pew Research [...]

Office life can get hectic. Intense schedules and back-to-back meetings have turned into the norm. Getting everyone in the same place can be difficult, especially as home-offices become more common. Conference calls are usually a [...]

It seems like an age-old argument to decide what is the most efficient platform to reach customers: email or social media? Each has received praise and criticism and each has its pros and cons. Like [...]

A couple of weeks ago, after a report about the state of mHealth in Europe, we talked about how public relations and marketing can help company expansion. Although some of the conclusions of the study [...]

Live streaming has officially become mainstream. If you don’t believe it, check out these numbers: the two largest platforms, Meerkat and Periscope, have a combined 12 million users; Periscope has been valued at one billion [...]

Earlier this year, the market research and consultancy research2guidance, which specializes in mobile business, put out a report on the state of mHealth in Europe (requires sign up). Their findings concluded that Denmark, Finland, Netherlands, [...]