Are you on Linkedin? If not, it’s time to start using this powerful site to market your business and if you are, you’ll want to ensure you are taking advantage of all the exciting features that can help you step your game up and increase your visibility.

Executives in business-to-business firms can master power techniques for using LinkedIn for business success in a free webinar, “Secrets of the LinkedIn Power User,” presented by Scott Public Relations, specialists in healthcare, insurance, technology and professional services PR and marketing, and Focus Creative, an award-winning multimedia communications and development company. This webinar takes place on Tuesday October 25 at 12 EST. The presentation is the first event in the “Secrets of B2B Marketing: The Masters Series,” set to run through 2012.

This webinar will teach the most important tips in using LinkedIn for B2B executives in sales, marketing and business development. In just an hour, participants in this webinar will learn the essential tools in LinkedIn that are relevant to them for expanding their business, creating relationships, building careers, and driving sales.

Participants will learn tips on:
• Creating a great profile
• Getting introductions
• Customizing invitations and responses
• Using “Advanced Search”
• Utilizing Special Interest Groups
• Creating engagement with Q & A’s
• Soliciting and using recommendations

For more information on the webinar and how to register, visit Scott Public Relations.

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