Einsight Blog
The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog
Better Together 2017: It’s the Zip Code, Not the Genetic Code
The fight against cancer involves more than new treatments and methods of prevention. Establishing coordinated systems to provide connected care is a key to helping millions of people to navigate their cancer journeys safely. At [...]
Healthcare PR & Cancer Care: Call To Action
Advances in medicine and technology have helped the United States make significant progress in the fight against cancer, lowering the death rate by 13 percent between 2004 and 2013. Yet, huge gaps exist in early [...]
Five Degrees of Involvement: How Journalists Use Social Media
Social media is fundamentally changing the role that journalists take in the news, from the way they receive pitches and communicate with sources to the formats they choose for creating content. These changes have transformed [...]
Technology is the Heart of Healthcare Growth
There is no shortage of new business opportunities in the American healthcare industry in upcoming years. Just a few of these growth areas include: Integrating the electronic health records systems that 84% of hospitals had [...]
Join CAPP’s Accountable Care Discussion at Better Together
The Council of Accountable Physician Practices (CAPP) is partnering with the American Cancer Society to host their third annual event, “Better Together Health: All Systems Go! Closing the Gaps in Cancer Care” at 1pm on [...]
Overheard in Philly: Insights from the RIMS Conference
The world of risk management meets every year for the annual meeting of the Risk and Insurance Management Society. With a long history of clients in this space, Scott PR was there connecting with thought [...]