Einsight Blog

The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog

Einsights

The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog

Archive for May, 2015

Healthcare Updates: Analysis of Doctor Reviews Shows Customer Service Trumps Expertise

For physicians and medical professionals, customer service now trumps medical expertise, according to analysis of one thousand recent doctor reviews from Vitals, an organization that helps connect consumers with healthcare […]

Healthcare Marketing Insights: Making Your Medical Practice Stand Out

One of the most important steps a physician can take to maintain and grow a successful practice is investing in marketing. Physicians who need help in the marketing department can […]

Four Content Marketing Trends for Healthcare Professionals in 2015

Today everyone makes and shares news. This is why creating and sharing content is so important. Simply having content on various platforms does not mean that people can find your […]

Physician Review Websites: Tips on Responding to Criticism

Online reviews have become a major factor in determining which restaurants we eat at and which leisure activities we participate in, but now this trend is even helping patients decide […]

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