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The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog

Einsights

The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog

Archive for August, 2014

Recommendations for Successful Digital Marketing Activities

Our third and final blog in this series takes a look at the recommendations outlined in the Salesforce 2014 State of Marketing report. Here are several recommendations for an effective […]

Mobile Marketing: Are You Keeping Up?

In this second post, we wanted to share additional mobile marketing related insights from the Salesforce 2014 State of Marketing report. In our first post, covering the basics of mobile […]

Basics of Mobile Marketing: Are you Mobile Compatible?

Mobile optimization of websites is no longer ‘optional’ if you want to demonstrate your ability to adapt to the constantly changing technologically-dominant society we live in today. It is safe […]

Three Revelations from the 2014 PRBI Annual Conference in Portland

What is the new need driving companies to turn to PR agencies? What percentage of a company’s budget is usually spent on communication/PR programs? What’s the latest, easy-to-use and professional-looking template […]

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