podcasts Archives – Page 2 of 2 – Healthcare, Insurance & Technology PR

Social media vs. traditional media

Last fall, StevensGouldPincus released the results of its first survey on social media use by PR and Public Affairs firms. The headline of an article of the survey’s findings in the Bulldog Reporter’s Daily Dog said it all: “Social Media Will Overtake Traditional Media as PR Tool of Choice Within Next Two Years, New Survey [...]

Social media vs. traditional mediadeveloper2019-09-01T02:16:51-07:00

Express Dental Care Helps Alleviate Challenges for Claims Handlers

Scott Public Relation’s client One Call Medical continues to be a communications innovator as well as a services innovator. One Call Medical, the nation’s leading provider of specialty services to the insurance industry, was profiled in a previous blog for their very successful online bulletin program for customer retention and sales. Recently Stacey Whidden, president [...]

Express Dental Care Helps Alleviate Challenges for Claims Handlersdeveloper2018-11-08T21:06:04-08:00

The “New” Media Tools and Healthcare Marketing

Feeds, blogs, podcasts, VOIP – welcome to the world of new media, also sometimes referred to as social media, where the worlds of communications and digital technology converge. What exactly is digital and social media and what does it mean for the healthcare industry and healthcare executives? It means that the rules of communication have [...]

The “New” Media Tools and Healthcare Marketingdeveloper2019-10-28T16:44:02-07:00