Einsight Blog
The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog
Take the Einstein Approach to Simplification
“If you can't explain it simply, you don't understand it well enough." Albert Einstein With our company blog called "Einsight," we were intrigued by the title of the article on Social Media Today called "Take [...]
There’s no excuse not to include video in your social media strategy
Blog courtesy of WordWrite Communications With YouTube, Vine and Instagram it is becoming increasingly difficult to keep up with the latest video flavor of the week. We’ll get to which tool is best for you [...]
Healthcare Professionals & Digital PR
As specialists in healthcare PR, we - Scott Public Relations - were very interested in reading Dr. Kevin Pho’s book Establishing, Managing, and Protecting Your Online Reputation. Kevin Pho is the voice behind the top [...]
Social Media Relations: 3 Free Tools to Monitor Your Efforts
Blog courtesy of Bridge Global Strategies There was a time when social media relations was thought to be the sole dominion of major brands with massive marketing machines, producing a constant flood of social content, [...]
Insights into Social Media Trends within the Workers’ Compensation Industry
Results from a workers’ compensation social media survey were recently published with interesting findings on how this industry segment uses social media for business. The survey was a collaborative effort among WorkersCompensation.com, the Work Comp [...]
PR Lessons from Good King Richard III
Recently, news flashed round the world that the remains of Richard III, last Plantagenet king of England and the last to be claimed in battle, has been found in a parking lot in Leicester, 500 [...]