Einsight Blog

The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog

Einsights

The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog

Archive for July, 2010

Corporate reputation: not just nice-to-have, but a bottom-line business imperative

In April 2010, the Reputation Institute, a private consulting firm, released its annual “Reputation Pulse,” which measures the corporate reputation of U.S. companies. Ranking is based on consumers’ perceptions of […]

Have You Searched Your Company on Facebook Lately?

Do you know what your customers or clients are saying about your brand, product or services? In today’s digital world, it’s a mistake not to monitor online and social media […]

Marketing Tips for Healthcare Companies Post Healthcare Reform

On Sunday, March 21, 2010 the House passed President Obama’s healthcare reform bill, ending a century-long battle to change the U.S. healthcare system. A landmark victory for the Democrats, the […]

Healthcare Organizations Join the Social Media Ranks

Social media — a term for blogs, social networking sites, videos and podcasts — has been around for several years and continues to expand with new ways to communicate online. […]

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