Videos have the power to deliver clear and concise messages in a format that is engaging and easy for people to share. Executives in business-to-business firms can master the techniques for creating videos for business success in a free webinar that is now available to view at any time. Scott Public Relations, specialists in healthcare, insurance, technology and professional services PR and marketing, and Focus Creative, an award-winning multimedia communications and development company, have made their “Secrets of Using Video in B2B Marketing Campaigns” webinar available on the Scott Public Relations’ website and YouTube channel as well as Focus Creative’s website.

This webinar will reveal how videos can play a role in B2B marketing and how to create content that people will watch and will want to share. The webinar will alleviate the pressure an executive might feel when they decide to use video for marketing.

Some of the tools viewers will learn in this presentation include:
• The role of video in B2B marketing.
• Creating content that people will watch.
• Creating a video on a budget without looking cheap.

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a video marketing campaign or video creation, contact Scott Public Relations.

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