Many professional service organizations today realize that customer service is the single most recognizable attribute and critical catalyst to securing new clients while also retaining existing ones.

Customer service can be measured in many different ways. For example, in the insurance industry, knowledgeable claims examiners and case managers who have the educational foundation of industry trends and legislation requirements are the keys to controlling claims costs and utilization management. The same can be said for professionals in the healthcare industry, for example, nurses who utilize their knowledge to manage patient outcomes.

Recognizing the importance of continuing education, Scott Public Relations has developed a practice partnership with the CEU Institute. CEUI offers dynamic, engaging, nationally accredited continuing education programs for professionals in regulated industries such as:

  • Insurance
  • Healthcare
  • Legal
  • Accounting

It’s amazing the number of widespread topics and new trends that are necessary and critical for these professionals. Add to that the mandatory requirements for certification and licensing, and educational training is even more challenging.

Today some employees are members of larger teams, some work remotely, and some are even contract employees.

Industry Challenges

The CEUI accesses a wealth of information and research that these professionals need to know to do their jobs.

Through this organization, firms can quickly:

  • Access a broad spectrum of course offerings.
  • Reduce investments on internally managed programs.
  • Maintain compliance with changing state legislation issues.
  • Choose from a variety of methods of delivering programs (classroom, webinar, self-study).

To learn more about the services, continuing education programs and various disciplines for which CEUI provides credits for, please contact Bill Colacurcio at 407-314-9414 or [email protected].  Join the CEU Institute LinkedIn Group and visit the website as an alternative learning resource.

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

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