Monthly Archives: July 2015

//July

The Growing Role of Wearable Technology in Workers’ Compensation

The wearables market is experiencing consistent growth with implications, literally, from head to toe. In the workers’ compensation industry, wearable technology can now help impact costs through injury prevention and case management. Headgear with cameras can be used to help prevent injury in a job site, coupled with using an ear piece to help someone [...]

Business Wire Shares Press Release Best Practices

In June SPR met with our account representative from Business Wire for insights on the 2015 best practices for increasing the impact of a press release. Key takeaways are: Write a clear and concise headline, no more than 70 characters in length. Place descriptive information in the first paragraph. Most recipients only see the headline [...]

The Business of Twitter: Statistics and Tips

To keep up with the constantly changing way social media is used as well as the ongoing emergence of new social channels, Twitter continues to add features important to businesses. For example, Twitter now provides insights into how individual tweets are performing and which tweets are getting the most views and clicks. After reading the [...]

Healthcare Leadership Trends Taking Shape in 2015

FierceHealthcarerecently identified four key trends poised to change the landscape of healthcare.  From the B.E. Smith white paper, Healthcare Trends - 2015, the top four leadership trends in healthcare include the following:  A delicate balance between savings and quality care. As providers continue to struggle with reimbursement cuts and higher patient volumes, they have to [...]