Einsight Blog

The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog

Einsights

The Scott Public Relations Healthcare, Insurance and Technology Public Relations Blog

Archive for April, 2012

“Secrets of Using Video in B2B Marketing Campaigns” Webinar Now Available to View Anytime!

Videos have the power to deliver clear and concise messages in a format that is engaging and easy for people to share. Executives in business-to-business firms can master the techniques […]

Healthcare Industry Take Note: Baby Boomers are Getting Fit and Ready to Spend!

With the first Baby Boomers entering retirement last year, you might have envisioned them spending long days relaxing instead of starting a new healthy living routine. But this vibrant group […]

PR Measurement, Simplified

As online media continues to grow and change how we get information, the way we measure PR is changing too. The worth of a PR plan used to be gauged […]

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