Monthly Archives: February 2011


Top Issues Facing Healthcare Leaders in 2011

In a year that promises to be very challenging for the healthcare industry, health information technology spending tops the list, according to a survey released by PricewaterhouseCoopers. In addition to ongoing cost pressures and new customer demands, the report also predicts that payers and providers will likely need to undergo a strategy makeover as a [...]

5 Key Facts about PR in the U.S.

Public Relations in the U.S. is very different than it is in Europe. Here are 5 things to consider about public relations in the U.S., courtesy of Lucy Siegel of Bridge Global Strategies. 5 Key Facts about PR in the U.S. …that business people from overseas often don’t know A visitor from Europe came to [...]

“The Seven Steps to Thought Leadership”

We posted it here first and now Joy Scott’s white paper “The Seven Steps to Thought Leadership” has been posted on The Association for Convention Sales and Marketing Executives’ website. To download and read from Scott Public Relations, click here “The Seven Steps to Thought Leadership”. Like what you've read? Follow Scott Public Relations on [...]